How to Track Repeat Leads from the Same User

🎯 Objective:

To identify duplicate or repeat leads created by the same customer using the same phone number, especially to avoid spamming or manipulation of offers.


👤 Applicable Teams:

Sales Team, Support Team, Calling Executives, Operations


🪜 Step-by-Step Process

✅ Step 1: Use the Phone Number to Search

  1. Go to the Admin Panel

  2. Navigate to the Leads section

  3. In the search bar, enter the customer’s phone number

✅ Step 2: Review All Leads Under That Number

  • Check for:

    • Multiple leads for the same device

    • Leads with different device names but same time pattern

    • Leads created within short intervals (spam)

    • Leads marked as cancelled, no action, or pickup not done previously

✅ Step 3: Check for Spam or Manipulation Behavior

Look out for:

  • Customer trying to place new leads to get a higher price

  • Creating multiple orders to test quotes

  • Repeated cancellations

✅ Step 4: Take Appropriate Action

Scenario

Action

Same device lead multiple times

Merge or cancel duplicates; contact once

Suspected spam (3+ fake leads)

Flag user internally, inform Ops

Old lead already completed

Inform user it’s already picked up & closed

✅ Step 5: Add Notes for Internal Reference (if needed)

Update internal CRM or Admin Panel notes with:

“Repeat lead. Merged with Order ID #XXXX. User informed.”

🧠 Best Practices

  • Always check before calling a new lead to avoid duplicate effort

  • Keep tone polite even if user has placed multiple leads

  • Do not accuse user of spam — just explain the platform accepts 1 active lead per device

  • Escalate to Ops if abuse is repeated


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