How to Handle Price Objections from Customers

🎯 Objective:

To address and resolve price-related objections using empathy, value-based messaging, and persuasive rebuttals — with the goal of closing the order at minimal escalation or drop-off.

👤 Responsible Teams:

Calling/Sales Team
Vendor (if objection is raised at pickup)

🪜 Step-by-Step Process:

✅ Step 1: Identify the Type of Price Objection

Objection Type	Example
❌ Too Low	“I was expecting more” / “Shop offered better”
❌ Price Dropped	“The price changed from yesterday”
❌ Bargain Request	“Can you increase it by ₹500?”
❌ Trust-Based Doubt	“What if you reduce price after pickup?”

✅ Step 2: Use Rebuttals to Address the Concern

💬 Standard Rebuttals (By Scenario):

🔹 Objection: “Shop is giving more”

“We understand! But local shops often quote high just to get your device, and later reduce the price. Cashkr gives an honest quote upfront, with no hidden deductions — plus doorstep pickup and same-day payment.”

🔹 Objection: “Price dropped from yesterday”

“Yes, prices may fluctuate daily based on the resale market — just like gold or stocks. But if you book today, we’ll lock your price even if it drops tomorrow.”

🔹 Objection: “Give ₹500 more, I’ll sell”

“Let me check if I can apply a coupon code or same-day pickup offer. That might increase the value slightly for you.”

(Then offer ₹200–₹300 coupon if permitted, else hold price with urgency tactic)

🔹 Objection: “Will you reduce the price after pickup?”

“No — as long as the device condition matches what you entered, the price won’t change. If there’s any issue, the vendor will inform you before pickup, and you can cancel anytime.”

✅ Step 3: Use Scarcity & FOMO

“Prices are dynamic and based on demand. This is the best rate today, and I’d recommend booking now before it drops further.”

✅ Step 4: Offer Value Additions (If Allowed)

If allowed by policy, offer:

₹200–300 coupon code
Same-day pickup
Referral bonus if they refer a friend

“Also, if you refer a friend, you get ₹300 cashback. We’re not just about the quote — we’re building long-term trust.”

✅ Step 5: Final Call-to-Action

“If you’re ready, I can confirm the pickup now and lock this rate for you. It takes just 30 seconds to complete the checkout.”

📝 Post-Call Disposition

Outcome	Disposition
Price locked and booked	Interested → Converted
Wants more time	Connected → Callback
Not selling due to price	Dropped → Price Too Low