How To Identify & Call High Value Leads

🎯 Objective:

To prioritize follow-up on high-end device leads (iPhones, MacBooks, flagship phones) that offer higher margins and commission potential, and convert them quickly.

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👤 Responsible Team:

• Sales/Calling Team

• Operations Team (for lead review)

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🪜 Step-by-Step Process:

✅ Step 1: Access the High-End Leads List

1. Go to Admin Panel → Leads → High Ends

2. These are auto-flagged leads based on:

   • Device model (e.g., iPhone 14 Pro Max, MacBook Pro, Fold series, etc.)

   • Estimated value (₹20,000+ or custom logic)

   • Recent lead submission but no checkout completed

    

3. View each lead’s:

   • Name

   • Phone number

   • City/pincode

   • Device details

   • Date/time of lead

   • Status (e.g., Not Called, Callback)

✅ Step 2: Prioritize Based on Freshness

Sort leads by:

• Most recent → oldest

• Focus first on leads <24 hours old

• Then go to uncontacted leads from past 2–3 days

✅ Step 3: Prepare Before Calling

• Check:

  • Device model and estimated quote

  • Any notes (if callbacks were added)

  • City and vendor availability for pickup

   

• Keep coupon codes or offers ready if needed to close the deal

✅ Step 4: Call Script (Quick Version)

“Hi [Customer Name], I’m calling from Cashkr regarding your recent price check for your [Device Model]. You didn’t complete the order, just wanted to check if you had any questions or if I can assist in booking a pickup for you today?”

✅ Step 5: Handle Objections with Rebuttals

Objection	Rebuttal
“Just checking price”	“Prices change weekly – you can lock today’s rate now.”
“Not ready now”	“We have a ₹300 coupon for same-day booking – want to reserve a slot?”
“Too low”	“We offer higher payouts than local shops + doorstep pickup + instant pay.”
“Already sold”	“Got it! We’d love to know what quote you got – just for our analysis.”

✅ Step 6: Take Action

Outcome	Action
Wants to sell now	Help them complete checkout / assign vendor manually
Wants later pickup	Mark as Callback with date/time
Not interested	Mark as Dropped with reason
Not reachable	Retry after 4 hours or next day

✅ Step 7: Update Disposition

After call:

• Mark disposition in Admin Panel (e.g., Interested, Dropped, Call Later)

• Add notes in remarks

• Add tag: “High-End Lead – Called” if applicable

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🧠 Tips:

• Focus energy on High Ends – they drive the highest payouts

• Offer faster pickups, exclusive coupons, and personalized help

• Use urgency and scarcity (“Only 3 slots open in your area today!”)