How to Handle Leads That Asked for Callback But Didn’t Answer

🎯 Objective:

To ensure proper follow-up and conversion of leads who requested callbacks but are unresponsive during scheduled calls.

📞 Step-by-Step Process

Step 1: Attempt Initial Callback at Scheduled Time

  • Call at the exact or close-to-requested time

  • If no response: wait for 2–3 minutes → try again

Step 2: Update Disposition

  • Set Disposition 1: NotConnected 

  • Set Disposition 2: Callback

  • Add remarks: “No response, will retry later.”

Step 3: Try Calling Again in 3–4 Hours

  • Prefer different time slot (e.g., evening if morning failed)

  • If still not reachable, go to Step 4

Step 4: Final Attempt on Next Day

  • Try one final call at a new time window

  • If unanswered again:

    • Update Disposition 1: Connected = No

    • Disposition 2: Closed – Unreachable

    • Add remark: “Closed after 3 attempts over 2 days”


💬 WhatsApp Follow-Up (Optional)

If the number is WhatsApp-enabled, send:

“Hey 👋 You had requested a callback from Cashkr to sell your device. We tried reaching you a few times. Let us know a better time or book directly: [insert link]”

✅ CRM Summary:

Attempt #

Time

Status

Action

1st Call

As per callback request

No Answer

Set as Callback Not Answered

2nd Call

Different time (same day)

No Answer

Add remark

3rd Call

Next day

No Answer

Close as Unreachable

WhatsApp

Optional

Sent if possible

Include booking link


⚠️ Important Notes

  • Do not keep callback leads open beyond 48 hours unless they re-engage

  • If the lead is high-end (premium device), escalate to manager before closing

  • Maintain remark hygiene for tracking


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